Posted on 10 June 2013.
Startups and Small Businesses are all the rage these days, but where does one begin? And how do you persevere through the hard times? Steve talks about the first business he started, and interviews Stone Melet, startup guru and founder of Best Of, LLC about the companies he’s started and how he has changed directions many times in order to stay current and profitable.
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Posted on 03 June 2013.
Why should your small business send out an email newsletter? Find out in this episode. Steve interviews Jill Bastian of VerticalResponse on what small business owners can do to get more people to read and click on their e-newsletters. Steve also reveals the best time and day of the week to send out an email newsletter in order to get the most views.
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Posted on 29 May 2013.
Steve talks about the new technology innovations that will be affecting small businesses and entrepreneurs in the coming year. Technology changes everything it touches and can disrupt entire industries. Steve chats with Graham Williams, VP of SMB at VTech. They discuss phone systems and how techno trends are changing what is available to small business owners.
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Posted on 13 May 2013.
Steve discusses the Push It Forward contest that his friends at Staples are doing for small businesses. We also listen to a great interview from a previous podcast about how to win at business: Johnny “Cupcakes” Earle, an amazing businessman and entrepreneur with a unique brand of apparel…he doesn’t sell baked goods.
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Posted on 06 May 2013.
Got a big idea that you want to share with the world? Have a product or service that you think people need? Well, stop dreaming and start doing. On this podcast, we explore big ideas and how innovators like Steve Jobs made products that changed lives. Steve interviews Sean Johnson, partner of Digital Intent, a company that helps innovators get their big idea to market. You can do it too.
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Posted on 29 April 2013.
Steve talks about a variety of small-business topics, from being a good boss to “The Boss” Bruce Springsteen. He interviews Robbin Steif of LunaMetrics, a web-presence analytics company, about the challenges and advantages of being a woman-owned business.
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Posted on 22 April 2013.
Steve speaks with Kelsye Nelson, CEO and co-founder of Writer.ly, a website that connects writers to the tools and people they need to self-publish, create books, and get them sold. They chat about how writers can best use their budgets to get help with editing, graphic design, and publishing. Listen in to find out how you can publish yourself in the most effective and economic way!
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Posted on 17 April 2013.
Steve remembers Roger Ebert by talking about some of the greatest business movies of all time. He also interviews Tony Wilkins about how telemarketing is something that everyone does (even if you think you don’t), and how you can get better at selling over the phone.
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Posted on 08 April 2013.
As entrepreneurs, the foundation of our business is to solve a problem that potential customers have. Steve Strauss talks with Adele Revella of the Buyer Persona Institute about how small business owners can harness the feedback of customers and would-be customers to find out what is working and what isn’t in our goal to solve a customer’s problem and our ability to market our solution.
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Posted on 01 April 2013.
Steve discusses two different reasons people decide to start a business, telling the story of Amazon.com as an interesting example. He interviews Susan Baroncini-Moe, business and marketing strategist, and author of Business In Blue Jeans (coming May 2013). They chat about how to build success on your own terms, and with your own style (whether it be in blue jeans or not).
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Posted on 18 March 2013.
Steve talks about Yahoo’s new decision to discourage employees from working at home and interviews Gayl Murphy, a media expert and Hollywood corespondent who can help you make the most of media interviews and getting your message out there.
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Posted on 13 March 2013.
Steve talks with Terri Teague, small business coach and founder of NewBizTeam, which helps hundreds of small business owners drive measurable results and take their enterprises to the next level. Listen in to learn how you can grow your business with 3 easy-to-remember tips.
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